The Swiss Tourist Office is celebrating the number of hotel stays which are now back up to the level they were before the pandemic – and US citizens are leading the charge.
The latest figures show there were almost 43 million overnight stays last year – a new record.
But the makeup of visitors has changed since covid. Americans are the second largest group, after the Germans, with a 14% rise in US visitors since 2023.
But the number of visitors from China, the Gulf States and the UK is down.
Internal visitors also remain strong – Swiss residents accounted for 21 million overnight stays.
But the makeup of visitors has changed since COVID. Americans are the second-largest group, after the Germans, with a 14% rise in US visitors since 2023.
Hottest summer ever
Vaud celebrates international music star
Zurich HB wins another award
Another controversial vote at end of September
US tourism from Switzerland slumps
Home hunting even more challenging
