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Bankrupt energy company agressively targeted the elderly

Friday, 13 March 2026 06:30

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Investors in the collapsed Swiss energy company Prime Energy say they were aggressively targeted before the firm went bankrupt in November 2024.

According to the newspaper 24 Heures, an investigation found the company focused particularly on senior citizens. The sales team reportedly made hundreds of cold calls each day, encouraging people to invest in solar projects with promised returns of up to five percent.

Some investors were told the money would be a “gesture for their grandchildren.” 

Prosecutors in Geneva are now investigating, after reports that some funds were diverted to real-estate projects and a medical cannabis venture in Portugal.

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