Google could be forced to pay for Swiss news content

Monday, 23 June 2025 06:30

Big changes ahead for Google in Switzerland. Until now, the tech giant could use Swiss media content for free – but that’s about to change.

The Federal Council plans to amend the Copyright Act, forcing platforms to pay for news content.

A study says Google could owe Swiss outlets over CHF 150m a year.

A collective group would handle the payments – ensuring small publishers and regional journalists get their fair share.

Unlike the EU, Switzerland won’t ban access – but platforms will have to pay to play.

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